Invest in Executive
Marketing Leadership
Choose the plan that fits your business. Every tier includes Lane Houk as your fractional CMO with AI-powered ScaleSynth™ technology, plus access to a cross-functional digital marketing team.
+ $75/hr DM team labor
Ideal for businesses seeking executive marketing leadership with the flexibility to scale DM team support as needed.
No DM team labor hours included
- Fractional CMO/CAIO leadership
- Weekly ½ hr consulting sessions
- Strategic marketing guidance
- AI-powered marketing insights
- DM team labor available at $75/hr
+ $45/hr DM team labor
The ultimate package for businesses ready to maximize growth with dedicated executive leadership and substantial DM team support.
10 DM team labor hours included monthly
- Fractional CMO/CAIO leadership
- Weekly ½ hr consulting sessions
- Strategic marketing guidance
- AI-powered marketing insights
- 10 DM team labor hours included monthly
- Lowest hourly rate for additional hours
- On-demand DM team access
+ $60/hr DM team labor
A balanced plan combining executive marketing leadership with built-in DM team hours for ongoing digital marketing needs.
5 DM team labor hours included monthly
- Fractional CMO/CAIO leadership
- Weekly ½ hr consulting sessions
- Strategic marketing guidance
- AI-powered marketing insights
- 5 DM team labor hours included monthly
- On-demand DM team access
+ $75/hr DM team labor
Ideal for businesses seeking executive marketing leadership with the flexibility to scale DM team support as needed.
No DM team labor hours included
- Fractional CMO/CAIO leadership
- Weekly ½ hr consulting sessions
- Strategic marketing guidance
- AI-powered marketing insights
- DM team labor available at $75/hr
+ $60/hr DM team labor
A balanced plan combining executive marketing leadership with built-in DM team hours for ongoing digital marketing needs.
5 DM team labor hours included monthly
- Fractional CMO/CAIO leadership
- Weekly ½ hr consulting sessions
- Strategic marketing guidance
- AI-powered marketing insights
- 5 DM team labor hours included monthly
- On-demand DM team access
+ $45/hr DM team labor
The ultimate package for businesses ready to maximize growth with dedicated executive leadership and substantial DM team support.
10 DM team labor hours included monthly
- Fractional CMO/CAIO leadership
- Weekly ½ hr consulting sessions
- Strategic marketing guidance
- AI-powered marketing insights
- 10 DM team labor hours included monthly
- Lowest hourly rate for additional hours
- On-demand DM team access
All plans include fractional CMO/CAIO services. DM team labor hours are billed at the tier rate for hours beyond those included in your plan. Monthly retainer pricing.
Compare Plans Side by Side
Every plan includes access to the full suite of digital marketing capabilities. Choose based on your budget and labor needs.
| Feature | Gold | Silver | Platinum |
|---|---|---|---|
| Monthly Retainer | $2,500/mo | $3,500/mo | $4,500/mo |
| DM Team Hourly Rate | $75/hr | $60/hr | $45/hr |
| Weekly Consulting Sessions | ½ hr/week | ½ hr/week | ½ hr/week |
| Included DM Team Labor Hours | 0 hrs/mo | 5 hrs/mo | 10 hrs/mo |
| Graphic Design | |||
| Web Design & Development | |||
| SEO / AEO | |||
| Google & Meta Ads | |||
| Content Writing | |||
| Website Hosting | |||
| On-Demand DM Team Access |
Your Digital Marketing Team
The DM team is comprised of cross-functional digital marketing skill sets. DM team labor hours included in your plan can be used for any of these primary functions.
Graphic Design
Brand identity, marketing collateral, social media graphics, and visual assets.
Web Design
User-focused website design with modern aesthetics and conversion optimization.
Web Development
Custom website builds, landing pages, and interactive web applications.
SEO / AEO
Search engine optimization and answer engine optimization for organic growth.
Google & Meta Ads
Paid advertising campaigns across Google and Meta platforms for targeted reach.
Content Writing
Blog posts, website copy, email campaigns, and strategic content creation.
Website Hosting
Reliable, secure website hosting with performance monitoring and maintenance.
Ready to Elevate Your Marketing?
Schedule a meeting with Lane Houk to discuss which plan is right for your business. Get executive-level marketing leadership at a fraction of the cost.